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- Sam Altman’s Worldcoin Rebrands as ‘World,’ Unveils New Orb for Iris Scanning and Aims for 1 Billion Users
Sam Altman’s Worldcoin Rebrands as ‘World,’ Unveils New Orb for Iris Scanning and Aims for 1 Billion Users

The new Orb from World scans users' irises, ensuring secure digital identity verification in a rapidly evolving AI-powered world.
In a bold move to revolutionize digital identity and cryptocurrency, Sam Altman’s Worldcoin has undergone a significant rebrand to simply “World”. This shift is paired with the unveiling of a next-generation Orb, a device designed to perform iris scans that verify a user's humanity in a digital world increasingly dominated by artificial intelligence (AI).
The New Orb and Iris Scanning for Human Identity
The new Orb has been redesigned to enhance security and streamline the process of proving one's human identity in an era where AI-generated content and interactions are becoming more prevalent. The Orb uses iris scanning technology to create a unique biometric signature for users, ensuring that the person behind the transaction or digital interaction is human, not an AI bot. According to Altman, this technology will play a crucial role in safeguarding online platforms and services, as digital spaces continue to blur the lines between human and machine.
Worldcoin’s Vision for Global Inclusion
Alongside the rebrand, World continues to push forward with its ambitious goal of reaching 1 billion users. The project is designed to provide a universal basic income (UBI) through cryptocurrency to people across the globe. The iris scan will serve as proof of identity, allowing users to claim their Worldcoin (WLD) tokens, which are intended to offer financial opportunities and access to digital services in underbanked and underserved communities.
Worldcoin is aiming to become a key player in shaping the future of digital identity and finance. The project has also gained traction with growing user adoption, despite privacy concerns over the use of biometric data.
Challenges and Ambitious Goals
As with any major innovation, World’s iris-scanning technology has sparked concerns, particularly regarding privacy and data security. Critics argue that the widespread use of such a system could lead to potential misuse of biometric data. Altman, however, has been vocal about World’s commitment to privacy and transparency, stating that the iris scans are not stored as raw data but instead converted into encrypted codes.
With this new identity and cutting-edge technology, World is positioning itself to be a leading player in the intersection of AI, digital identity, and decentralized finance. The rebrand, alongside the goal of 1 billion users and a new generation of Orbs, signals a continued push to innovate in the rapidly evolving digital landscape.
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